By Antoine Joseph — the same voice behind the app's Start From Scratch course and the Academy's flagship course
A new print textbook from Antoine Joseph, publishing via Northrose Educational Resources — walking beginners from their very first transaction all the way through a finished set of financial reports.
ISBN 9781998534401 · Print $89.95 · Digital $80.95 (CAD)
The Academy flagship course covers this same full accounting cycle — so if you're already an Academy member, you've effectively started reading it.
Came from the app? If you finished Start From Scratch, you already know Bubba's Bicycle Services and the nine-step cycle — this book is that same plain-language approach, expanded into a complete course.
If you've worked through the app or the Academy course, you already know Bubba's Bicycle Services, the nine-step cycle, and Mr. Simplero's plain-language explanations. This textbook is that same approach, built out into a complete introductory course — from your very first journal entry all the way through inventory, special journals, receivables, long-term assets, and sales tax.
Written for complete beginners — no prior bookkeeping knowledge assumed.
Every concept explained the way it should have been the first time — no jargon left unexplained.
Real transactions, journal entries, and financial statements built step by step, not just described.
A quick, focused exercise at the end of every key section, so you practice while the idea is still fresh — not just at the end of the chapter.
Starts at recording your first transaction and ends with a complete, closed set of financial statements.
The Academy's flagship course covers this same full accounting cycle, so students and readers stay in sync.
Publishing through Northrose Educational Resources, a Canadian higher-education publisher.
A friendly, plain-language guide who shows up throughout the book to break down every hard idea into something that sticks — the same "no jargon" approach you've seen in the app's own tips.
“Everything has two sides — night and day, heads and tails, debit and credit.”
Chapters 1–5 mirror the Academy flagship course; 6–13 build on that same foundation through inventory, special journals, internal controls, receivables, long-term assets, and sales tax.
Antoine Joseph, ACCA, MSc, MBA, is a dynamic and experienced accounting and business professor who has taught at post-secondary institutions in St. Lucia and Canada. He earned his CPA designation in 2006, adding to his professional credentials through the Association of Chartered Certified Accountants (ACCA). He holds a Master of Science degree in Technology Management and a Master of Business Administration from the University of Wales. Before transitioning to full-time teaching, Antoine spent many years working across multiple countries in public and private industry, in the areas of accounting, management, and entrepreneurship, gaining the real-world perspective that now shapes his practical approach as an educator. He currently serves as Head of Faculty of the Accounting and Business program at Algonquin Careers Academy in Ottawa, Ontario, where he remains deeply committed to making accounting and business education accessible, practical, and relevant for every student.
The Academy flagship course covers this exact material — the full accounting cycle — right now, with guided lessons and quizzes.
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